Chiversity

China Business & Language Blog

Chinese language, trade with China, business culture, sourcing and practical knowledge.

China

CASE STUDY: Proving ROI from our Chinese influencer activity for Holzweiler

Norwegian fashion brand Holzweiler wanted to launch in China, and so approached Hot Pot to work with them and deliver a full, insight-driven marketing strategy for market entry. In this blog, we share some insight into how we put robust tracking in place for the influencer element of the campaign we

China

Tmall Contract & Legal Agreements 2026: TP Guide

International brands entering China through Tmall must navigate platform service agreements, TP (Tmall Partner) contracts, trademark authorization chains, and strict product liability rules. This guide covers the essential legal agreements, fee structures, and compliance obligations for 2026.

China

Case Study: Growing Chinese Bookings for Marcus Belgravia

Hot Pot China were briefed by Marcus Wareing to explicitly grow the awareness of Michelin-star restaurant Marcus Belgravia amongst Chinese foodies overseas, and specifically to see an uplift in peak and off-peak bookings from this consumer segment. In this article we’ll share an overview of our KO